Preloved Luxury NYC proves that luxury can be accessible and that selling can be exciting! For years, Ms. Eloisa has built a loyal community of pre-loved accessories enthusiasts around her New York boutiques. As her business expanded, she needed a tool that could keep up with the growing demand. That’s where Selmo stepped in—automating sales, simplifying inventory management, and unlocking new opportunities. The result? Higher profits, less chaos, and total control. This story is proof that technology can be the key to global success—even when it all starts with a single live broadcast.
Meet the Client
Preloved Luxury NYC is a high-end boutique that thrives on community. At the center of it all is the charismatic Ms. Eloisa, the owner and face of the brand. She runs two exclusive brick-and-mortar stores in Soho and Woodside, NYC, but the real magic happens online—on Facebook Live, where her sales attract massive audiences.
Each live session is a dynamic, high-energy event, filled with authenticity and passion for fashion. Eloisa personally presents carefully curated pre-loved handbags and accessories from the world’s most coveted brands. She offers customers timeless, high-quality luxury pieces at affordable prices.
Although her primary market is the United States, Preloved Luxury NYC ships worldwide, reaching fashion lovers across the globe. Everything runs smoothly because Eloisa knows that in live commerce, speed and organization are everything. That’s why she turned to Selmo—a powerful tool that helps her automate sales, track inventory, and stay focused on what she loves most: bringing luxury to her customers 🚀
Behind the Scenes: The Reality Before Selmo
Running an international online business is exciting, but it also comes with challenges—and Preloved Luxury NYC knew this well. For years, Ms. Eloisa carefully built her community, turning Facebook live sales into true spectacles, centered around luxury fashion. Every live session was filled with excitement and exclusive pre-loved handbags and accessories that sold out in no time. Customers worldwide eagerly awaited her next show, and comments and orders poured in like confetti.
However, what seemed like a perfectly organized show on the surface was, behind the scenes, a real challenge. Manually handling hundreds of orders, keeping track of inventory, and managing customers across different time zones became increasingly overwhelming. The logistical chaos and growing sales volume demanded a breakthrough solution—enter Selmo. Thanks to the platform, Eloisa was finally able to automate her processes, regain control over sales, and focus on what she does best: selling luxury accessories.
● Live Selling Was a Race Against Time
Each Facebook live session generated hundreds of comments—orders, inquiries, reservations. The Preloved Luxury NYC team had to manually record every request, copy customer details into notes, and then transfer them into the system. Over time, this became impossible, turning into hours of tedious work, often resulting in mistakes and delays.
● Lack of Automation = Higher Risk of Errors
With such a fast-paced sales process, every mistake had consequences. Errors in orders, incorrect addresses, or misassigned products didn’t just cost time but also risked losing customer trust. Every detail had to be checked manually, leading to stress and additional costs.
● Scaling a Business Without a System? Nearly Impossible
Success brings in new customers—but also more orders, more logistics, and more work. Traditional methods couldn’t keep up with the increasing number of customers. Eloisa needed a solution that would allow her to scale her brand while maintaining high-quality service.
The Turning Point – Time for a Change
The story of Preloved Luxury NYC is a clear example of how a business with massive potential can eventually hit a wall. The brand’s growing popularity became overwhelming, and manual order management was no longer enough. It was clear that a change was needed—and that’s when Selmo entered the picture.
Enter Selmo – A Game Changer in Live Commerce
Implementing Selmo at Preloved Luxury NYC was like taking the business to an entirely new level. It not only solved previous issues but also revolutionized the world of online sales and Facebook live commerce. Ms. Eloisa and her team finally got to breathe easy. The automation of processes eliminated the chaos of order management, making daily operations smoother and more efficient.
More time, less stress, and full control—this translated into better customer service and even faster business growth. Each live session became even more engaging, and orders were processed faster than ever before. As a result, Selmo streamlined sales, allowing Eloisa to focus on what truly matters: building her community, delivering exceptional products, and conquering the global pre-loved luxury market.
The Most Significant Changes
- Virtual Sales Assistant – Selmo automatically detects orders, eliminating the need for manual entry and post-live chaos.
- Complete Control and Easy Order Management – All customer, order, and product data is in one place, allowing Eloisa and her team to manage everything instantly.
- Post-Live Order Summaries – Selmo automatically generates sales reports after each live session, eliminating the hours previously spent organizing sales. Now, everything is ready in seconds.
- Stress-Free Order Packing – Each product is assigned precise information, speeding up and simplifying the shipping process. Fewer mistakes, fewer returns, and happier customers.
- One-Click Shopping – Thanks to integration with the Selmo App, customers can reserve products from live sessions with just one click. This speed and convenience are especially valued by Facebook live shoppers.
Selmo Through the Eyes of Preloved Luxury NYC
Previously, sales at Preloved Luxury NYC felt like a race against time—hundreds of orders, endless messages, and manual management from start to finish. Each live session was a spectacular event, but behind the scenes… chaos reigned. That is, until Selmo stepped in.
Now, the entire sales process runs like a luxury timepiece—precise, flawless, and at full speed. Automation has lifted the burden of manual order management, allowing the team to focus on what truly matters: building relationships with customers, expanding their product selection, and entering new markets.
As Ms. Eloisa says:
“Selmo helps me with both live broadcasts and listing offers, providing multiple sales methods. Thanks to the app, I can sell while running a live stream. If there are any issues with Facebook, customers can still reach me through the app. (…) This has definitely increased our revenue, and I expect even more growth as we see continued improvements in the app.”
The Results of Working with Selmo – Less Work, More Sales
Preloved Luxury NYC has undergone a complete transformation—and not just a minor optimization, but a full-scale reinvention. Ms. Eloisa and her team have left behind manual sales management and entered a whole new level—automation that gives them a competitive edge they never had before.
Instead of spending hours processing orders, the system runs in the background, with Selmo handling everything. It detects live sale comments, registers transactions, generates documents, and ensures that everything is in place—without errors, stress, or unnecessary clicks. And the customers? They can buy with just one tap, and their orders arrive faster than ever.
Preloved Luxury NYC + Selmo = The Future of Online Sales
Preloved Luxury NYC has moved from manual sales management to full automation, opening doors to global success. Chaos has been replaced with seamless organization, and each live session has transformed from a simple event into a sales masterpiece.
Live commerce is the future—and the future belongs to those who know how to use it. Want to dominate the market, sell more, and operate faster? Selmo gives you the competitive advantage you need. Automate, grow, and never look back—success awaits those who are ready for more!
